20 Apr 2022

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winshang.com

Swire Properties and the Victoria and Albert Museum, London present inaugural Asian tour of "Bags: Inside Out"

Swire Properties has partnered with the Victoria and Albert Museum, London (V&A) to present the critically-acclaimed exhibition "Bags: Inside Out" to audiences in the Chinese Mainland and Hong Kong. This is the exhibition's first international appearance since its debut at the V&A in London in December 2020. As the first celebratory programme for Swire Properties' 50th anniversary, the touring exhibition will travel to five of Swire Properties' retail centres, spanning five cities in 2022 and 2023.

“We're delighted to launch Swire Properties' year-long 50th anniversary festivities with an extensive tour of the 'Bags: Inside Out' exhibition to all our landmark retail centres in the Chinese Mainland and Hong Kong,” said Tim Blackburn, Chief Executive of Swire Properties. The inspirational V&A exhibition, which explores the intricate cultural nuances behind the art of bag designs, is part of the Company's decades-long placemaking efforts to make the arts a part of everyday life. This type of programming is an integral element to building vibrant communities filled with positive energy and creativity.

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winshang.com

20 Apr 2022