This spring, The House Collective partners up with new hotel representation company, The Set Collection, which has the founding members of Hotel Cafe Royal in London, Conservatorium in Amsterdam, Lutetia in Paris and Mamilla hotel in Jerusalem. The hotels in the two collections share similar hospitality philosophies, offering inspiring environments, individual experiences and central locales. The strength of this aligned outlook and elevated guest experience made The Set Collection an obvious choice as a collaborating partner for The House Collective when looking to broaden its awareness and reach internationally, offering existing House guests an exceptional experience when travelling within the European and Israeli markets. Dean Winter, Managing Director, Swire Hotels said this exciting partnership will further elevate The House Collective's reputation in the ultra-luxury hospitality space, and help the Company' brands stand out and appeal to the growing number of luxury consumers outside of Asia.